Hi folks, adding this here so it’s easier to find… I finally got around to taking the Google Analytics certification exam! I’m Google Certified through April, 2016!
Tag Archives | analytics
Does your company leverage its LinkedIn profile? Are you using LinkedIn discussion groups? Can job seekers find their next great role on your LinkedIn page? All great questions. And if you answer yes to these (I hope you do) are you also measuring the value LinkedIn can provide for your SEO and possibly your lead-gen […]
Social business adoption remains a hot topic with the business crowd. While larger companies like IBM, Oracle and EMC are doing well in extending customer interactions into the social space, others are just getting started. (more…)
Organizations are evolving from business intelligence to predictive analytics. Business IT leaders who take the lead in working with data sources (rather than just data stores) the business will be rewarded with unmatched visibility into game-changing business trends and prospects. (more…)
ROI eludes many folks in the social media space. Not because social marketeers aren’t able to, it’s just damn difficult to assign cause and effect to a very organic and often nebulous activity. (more…)