05-Mar-2025 Marketeering

Personalized, Data-Informed Marketing: A Lifelong Engagement Imperative [The Evolllution]

In today’s rapidly evolving world, engaging learners throughout their entire journey has become a strategic necessity. Across Fortune 100 firms, teaching at a flagship university and stints leading marketing in community colleges, I have witnessed firsthand how traditional, one-size-fits-all approaches no longer suffice. Instead, personalized, data-informed marketing strategies are proving essential to connecting with and retaining learners from their first exposure to lifelong education.

Read the rest of the story at evolllution.com.