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Keith Paul

Marketeering

  • Your Institution Has an AI Reputation. Who Owns It?
  • You Won the Ranking. Did You Win the Student?
  • Feeding the Snake: Why Change in Higher Ed Marketing Gets Diluted Before It Lands
  • Workforce Pell Demands an Account-Based Mindset from Colleges
  • Aligning Marketing Strategy with Workforce Pell [PODCAST]
  • Why Asset-Based Language Belongs at the Center of Community College Marketing
  • Preparing for Workforce Pell: A Marketer’s Guide
  • The Sweetest Marketing Trick You’ve Never Noticed
  • From SEO to GEO: Why Higher Ed Marketing Must Evolve
  • Cracker Barrel and the Madness of Crowds

Me. Myself. I.

Professional Bio

Credentials

Résumé

Tiger 虎, Aquarius, Gen X

DiSC: iD

MBTI: ISFP

Enneagram: Type 3

High 5: Coach, Philomath, Believer, Self-Believer, Problem Solver

Strengths: Connectedness, Adaptability, Activator, Empathy, Futuristic, Input, Intellection, Relator, Developer, Command


  • Recently Published Articles

Network.

Connect UMass

IlliniLink

LinkedIn

Brand Socket.

On occasion, I'll embark on a side hustle that lets me spark some creativity.

Plug in.

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